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HEADER: Course Descriptions (Sangnam Management Institute)
Pre-MBA Study

Quantitative Methods in Business
Introduces the use of quantitative models in managerial decision-making. An emphasis is placed upon formulation and interpretation of linear programming models as supported by computer packages such as LINDO.

Introduction to Computing and Data Analysis
Introduces PC (software and hardware), Windows, Word Processing, Database, Excel and Internet service providers. Lectures are supplemented by extensive computer-aided exercises to increase students’ manipulation of various programs.

Doing Business in Other Cultures
The first of three courses in business communication, this course covers five basic aspects of doing business with other countries and cultures: Hospitality, Time Management, Decision-Making, Negotiation and Marketing. Through interesting and lively case studies participants learn how business is done in other cultures while expanding their speaking abilities and vocabulary in order to prepare them for study at the University of Washington.

English Listening Comprehension
Through numerous listening exercises, in-class discussions and after-class video study, participants are exposed to native English speakers talking about different business issues so that they are better able to understand lectures given in a university setting. The video news segments come from American news programs, Business World, 20/20 and World News Tonight.

English Presentation Practices
Speaking and writing are essential for effective classroom learning. In this class, participants prepare short written presentations, which are critiqued by the instructor and fellow participants. By giving short speeches in class, students are able to strengthen speaking and writing abilities.

Foundation Courses

Economics
Economic thinking is a crucial virtue for success in modern business enterprises. The purpose of this course is to teach the basic analytical tools, terminologies and reasoning of economics. The course emphasizes microeconomics focusing on the behavior of an individual agent and market interactions such as demand, supply, industrial organization and taxation.

Management
This course prepares students to build an integrative and practical perspective on managing modern corporate organizations under various competitive situations. The goal is to give students more realistic expectations and a deeper insight into people, work groups, and management systems as they learn to link them to critical changes in competitive environments

Financial Accounting
Introduces new accounting concepts, income measurement processes, and methods of analyzing financial statements. It presents accounting as a dynamic and sometimes controversial discipline, not as a dogmatic set of rules or principles. The accounting standards of Korea are compared with the International GAAP, and the effects of those differences on accounting information are examined. Students have opportunities to analyze financial statements of major multinational corporations. No accounting background is required.

Business Statistics
Introduces probability and statistics used in business, with an emphasis on the essential structure of the underlying theory and applications in business environments. Topics include probability models, expected values, random variables, sampling variation, point and interval estimation, simple and multiple linear regression, and approximation.

Functional Courses

Management Information Systems
The ability to use information technology can be a key factor in achieving success. This course provides general introduction to the role of information systems in organizations including basic concepts, strategic use, development, and management of IS.

Operations Management
Introduces concepts and techniques related to the design, planning, control and improvement of services and manufacturing operations. The course attempts to make students conversant in the language of operations management, provide them with quantitative and qualitative tools to analyze basic operations issues, and allow them to see the role of operations management in the overall strategy of the firm. The course will cover topics in process analysis, quality management, inventory and supply chain management and operations strategy.

Financial Management
Introduces the financial concepts and principles underlying the financial decisions of a firm. Key areas are: (1) Evaluation of corporate performance through financial statement analysis and forecasting, (2) Valuation tools to make sound financial decisions, (3) Role of finance in firm’s decision to acquire real assets, (4) Financing the firm, i.e., financing instruments, cost of capital, capital structure, and working capital.

Marketing Management
Integrates the theoretical and managerial issues concerning the operation of the marketing discipline. It reviews the existing conceptual and managerial issues concerning product, price, distribution, and promotion; and helps students develop skills to a variety of marketing problems and formulate appropriate marketing strategies and implementation. It also encourages students to participate in discussions related to marketing problems via methods such as case studies and simulation exercises.

Strategy Courses

Marketing Strategy
Develops an understanding of the problems inherent in market planning, enhance students’ skills in assessing market threats and opportunities, and provide students with an opportunity to gain experience in formulating and implementing strategic marketing decision. The focus of the course is strategic rather than tactical.

Managerial Accounting
Focuses on the concept, rather than the techniques, of managerial accounting, to provide managers with relevant information for effective decision-making. It introduces students to the vital roles that managerial accounting information plays in modern organizations such as budgeting, performance measurement, pricing decision, and cost management.

Corporate Finance
Examines the theory of managerial finance, and financial techniques and tools. It is a bridge course between the introductory and the intermediate level finance course. The subjects included are split in three major areas. The first is the valuation issue where the students learn the theoretical framework and tools to evaluate the corporate equity and debt. The second is the investment area where the major topics are risk and return trade-off, term structure of interest rates, derivative securities, and international finance. The final subject focuses on corporate financing and addresses the costs of capital, dividend policy, and the corporate capital structure.

Corporate Strategy
Considers why some firms consistently out-perform others, and it examines the processes through which firms gain and lose competitive advantage. A number of conceptual and analytical frameworks are presented that will help students assess the strategic health of firms, understand the strategic issues and tradeoffs that they face, and identify needed improvements. The course takes a managerial point of view -- emphasizing the framing and resolution of large, multi-dimensional problems. As such, the course asks students to act as advisors to general managers or as line managers themselves. This is done by placing students (primarily through cases and projects) in diverse managerial situations, including large and small organizations, manufacturing and service industries, growing and mature firms, and domestic and international settings.

 


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